Podnews Weekly Review
Podnews Weekly Review
The last word in podcasting news. Every Friday James Cridland and Sam Sethi review and analyse the week’s top podcasting news as covered on Podnews. We also interview some of the biggest names in podcasting making the news.
Sam SethiJames Cridland

The podcast app that will skip the ads for you; plus Spotify's Wrapped, YouTube and Descript

Dec 1, 2023 • 105 mins

In this episode, James, Sam, and guests Anna Sian, Neil Mody, and Christiana Cromer discuss Fader by Audio and Apple's top podcasts. They interview Anna about Spotify, review the global podcast ad market, and discuss the shutdown of Castro app. They also explore YouTube's role in podcasting, interview Christiana from Descript, and cover upcoming events.

Key Points

  • Audio is removing ads from podcasts with their Fader app, which lets users skip ads automatically, raising questions about legality and podcasters' revenue.
  • The UK podcast ad market is significantly smaller than expected, at just 22% of its potential size, with the BBC's dominance partly responsible for crowding out commercial opportunities.
  • Spotify's Wrapped for podcasters provides creators with valuable data about their shows, including top episodes, audience demographics, and listener behavior insights.
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